Employer: Hire Resolve A premier South African professional rugby franchise is currently seeking a Head of Digital to lead its Media House in Durban, KwaZulu-Natal. The organisation is one of South Africa’s most dynamic sporting brands, known for high-tempo rugby, a passionate fanbase, and a strong commitment to digital innovation and fan engagement through its in-house Media House. Job Title: Head of Digital Department: Media House Reports to: Head of Media House Location: Durban, KwaZulu-Natal, South Africa  Type: Full-time, Permanent Responsibilities + Own and drive the end-to-end social media strategy, with social as the primary growth engine across all platforms (Instagram, TikTok, X, Facebook, YouTube). + Lead daily social media execution, including content prioritisation, tone, timing, and real-time matchday engagement decisions. + Develop platform-specific strategies to maximise reach, engagement, and virality (e.g., TikTok trends, Instagram storytelling, X live commentary). + Oversee content creation workflows including ideation, scheduling, A/B testing, and real-time optimisation based on performance data. + Analyse social performance metrics (engagement, reach, sentiment, growth trends) and translate insights into actionable strategy improvements. + Lead, mentor, and develop the social media team to ensure high-quality output and consistent execution under tight match-driven deadlines. + Ensure all digital content aligns with the franchise’s brand identity, storytelling framework, and fan engagement objectives. + Provide secondary oversight of website content and CRM campaigns (email, SMS, segmentation), ensuring alignment with social strategy. + Collaborate closely with the Head of Design and production teams to brief high-performing visual and video assets tailored for each platform. + Identify and implement emerging social media trends, tools, and innovations within sports and entertainment. + Report on KPIs and digital performance to senior leadership, with a focus on fan growth, engagement, and retention. Requirements + 7+ years’ experience in senior social media roles (e.g., Head of Social, Social Media Director), ideally within sports, media, or high-engagement consumer brands. + Proven expertise in social media strategy, execution, and audience growth across multiple platforms. + Strong leadership experience managing and developing digital/social teams. + Deep understanding of social media algorithms, analytics tools, and scheduling platforms (e.g., Sprout Social, Hootsuite, Brandwatch). + Strong analytical mindset combined with creative storytelling ability. + Passion for rugby or elite team sports, with strong understanding of fan behaviour and engagement dynamics. + Experience working in fast-paced, real-time environments with strict deadlines (e.g., live sports). + Excellent communication and stakeholder management skills. + Familiarity with CRM systems and website content management is advantageous. + Relevant qualification in Marketing, Digital Media, Communications, or equivalent experience. Benefits Contact Hire Resolve for your next career-changing move. + Our client is offering a highly competitive salary for this role based on experience. + Apply for this role today, contact Lisa Meyer on LinkedIn + You can also visit the Hire Resolve website: hireresolve.us or email us your CV: lisa.meyer@hireresolve.us We will contact you telephonically in 3 days should you be suitable for this vacancy. If you are not suitable, we will put your CV on file and contact you regarding any future vacancies that arise